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Digital Solutions Tailored to Your Needs

The Digital Folks offers a wide range of services⁠ that are customisable to fit your goals. We aim to help you grow in ways that work best for you.

Equipped with the right skills and years of experience in the corporate environment, we're here to partner with you - whether you want to improve your brand’s performance or build it from the ground up.


Our Products and Services

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MARKETING STRATEGY

Start out right with a marketing strategy that will allow you to scale up your business efficiently. We work with you to develop a plan that targets multiple touchpoints in every buyer stage of the funnel.

  • Competitor analysis
  • Systems and processes audit
  • Audience/ target market definition
  • Strategic marketing plan based on funnel
  • Identify gaps and opportunities for growth
  • Market research
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EMAIL MARKETING

Connect meaningfully with your audience whether through ongoing nurture sequences or timely, one-off campaigns. Our approach blends strategy, content, design, and automation to drive engagement, conversions, and long-term loyalty.

  • Audience segmentation and targeting
  • Campaign mapping
  • Goal setting & performance benchmarks
  • Email copy development
  • Email design & responsive template builds
  • Workflow & automation execution
  • List hygiene and compliance
  • Deliverability optimisation
  • Behaviour or criteria based triggers
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CRM SET UP & ONBOARDING

Our CRM services offer customised research and planning to identify the best CRM for your business and custom set up and onboarding process to help you get the most out of your lead management tool.

  • Provide CRM research, demo and comparison
  • Implement CRM set up and onboarding
  • Customer journey development
  • Email automation development
  • Email template designs and implementation
  • CRM integration and middleware development
  • Ad-hoc email marketing plan and reporting
  • Implement lead management automation
  • CRM Reporting set up
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WEBSITE DESIGN & DEVELOPMENT

We deliver websites that thrive from your content and conversions. Not only are we web designers, we are also experts in user experience. Your site will be designed to maximise the conversion rate to increase the number of visitors who become leads.

  • Website design
  • UX/UI
  • Website performance optimisation
  • Web development
  • Landing page development
  • WIX Premier Partner
  • Wordpress/ Squarespace
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DIGITAL ADS STRATEGY & MANAGEMENT

Our aim is to not only increase brand engagement and awareness through paid digital advertising but also target lead generation, and sales revenue by utilizing efficient and effective digital marketing strategies.

  • Digital advertising audit
  • Lead generation plan and set up
  • Conversion tracking set up
  • Monthly management, reporting & analysis
  • Content marketing and amplification integration
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PRINT, PACKAGING& GRAPHIC DESIGN

The Digital Folks provides a full-service graphic design studio and packaging design specializing in objective-driven graphic design across web, print, and digital.

  • Print design - brochures, flyer, postcards, banners and more.
  • Digital designs - digital brochures, banners, ads, and more
  • Product packaging and design
  • Bus wraps, train and tram wraps, billboards